The Burger King restaurant in Kingsford, Michigan, joined forces with the semi-pro football team UP Arctic Blasts to host an event to raise money for the Muscular Dystrophy Association.
According to a report on uppermichigansource.com the players and coaches of UP Arctic Blasts allowed customers in Burger King to throw pies at their faces if they donated $5 to the charity. The team decided to get involved after one of their former players recently lost his 23-year-old son to muscular dystrophy. They wanted a way to show their support for their teammate.
As well as providing the location for the event last weekend, Burger King also gave out vouchers for free food and drink to anyone who threw pies at the team.
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